Last week I went to D.C. to visit PBS. Super fun. Folks there are putting together the PBS Engage social media initiative, which is meant to harness the powers of social media for good and not evil. Thanks to my friend Kristen Taylor, I was invited to consult with the team and help them brainstorm ideas for how they can best use social computing tools to collaborate and communicate with PBS fans and contributors. We had a great time thinking through all the possibilities; I’m looking forward to working with the team throughout this phase of the project and beyond.
The project is still in its infancy but I recommend checking out the blog and its Twitter feed, both great places to learn more about what they’re working on. There are lots of great people involved, too, including my new favorite people on the web: Zadi Diaz and Steve Woolf from Epic Fu. I’m also getting more and more interested in thinking about media literacy in relation to grassroots journalism efforts, as exemplified by Mark Glaser and the folks I met from his team at MediaShift. And last but not least is the Video Your Vote project. I’ll be interested to track what happens with that and with the votereport Twitter feed on election day.
Oh and I forgot to mention that the meeting was held at PBS headquarters in the Ken Burns Conference Room. Srsly. So awesome. There were many jokes about slow pans of still images.